what’s the deal with obscure brands on the shelves at discount and 99 cent stores?

discount
worldpeace asked:


I normally shop at a regular supermarket where the brands are all the familiar brands we all know.

I went in one of those 99 cent stores the other day just to see what it was like. They carried several common non-perishable food items, but they were all brands I’d never heard of before. Brands that you never see on the shelves at a regular supermarket.

I am wondering: what’s the deal with these brands?
Are they subsidiaries of the same corporations and food manufacturers who make the well-known brands, but of a lower quality and distinctly marketed for discount stores like this?

Or are they completely separate companies from the companies that make the well-known brands?

2 comments

  1. Julie H says:

    That is probably where you can buy all that Chinese crap. Maybe that is where they were selling that Chinese toothpaste that had anti-freeze in it or something. Dollar General is okay but I wouldn’t shop at the rest really.

  2. carla l says:

    They aren’t lower quality, most are made by the same name brand companies, look at the labels. The name brand companies are just getting a bigger slice of the pie.

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